Monday, August 15, 2016

Ick On The Aftertaste, Gatorade Prime Fuel Bar Chocolate Chip Energy Bars Underwhelm!

The Good: Fairly good ingredients, Good initial flavor
The Bad: Comparatively expensive, Horrible aftertaste, Could be healthier/more beneficial for active people.
The Basics: The Gatorade Prime Fuel Bar Chocolate Chip Energy Bars are take on a poor secondary flavor and lack the benefits of an indispensable snack for active people.

I like trying all sorts of new products and when I had the chance to try some new Gatorade Prime Bars, I was pretty excited by their potential. But, much like the idea that virtually no one drinks Gatorade because of its flavor, Gatorade Prime Fuel Bar Chocolate Chip Energy Bars have a flavor that is not overly good. While the fuel bars are packed with nutrients and might be an asset to people on the go, they are pricey and not enjoyable.


The Gatorade Prime Bars are Gatorade's attempt to make a transition from energy drink into the energy bar market. They continue to merchandise their foods for active people who are on the go and need a lot of nutrition in a light, convenient form that travels well. For exercise enthusiasts, outdoorspeople, and/or dieters, the Gatorade Prime Fuel Bars can be a real asset for meeting those needs . . . if one wants to pay more than for, say, Nature Valley or Quaker Granola Bars.

The Chocolate Chip Bars come in a 2.1 oz. Energy Bar that is foil-wrapped. Each package comes with a single bar, which represent a single serving. Shaped much like a traditional soft granola bar with minimal icing on its top, Gatorade Prime Fuel Bar Chocolate Chip bars are 4 1/4” long by 1 1/2” wide by 3/4” thick Energy Bar. These Energy Bars come sold as single bars or in boxes of 12.

Ease Of Preparation

Eating Gatorade Prime Fuel Bar Chocolate Chip Bars is not a real challenge. After removing the wrapper, simply pull out the bars and take a bite off them. There is no particularly complicated equation to eating this Energy Bar. This is an entirely ready-to-eat food!


The Chocolate Chip Gatorade Prime Fuel Bar smells like chocolate and something just a little chemical-like, which is probably the sunflower oil in it. The chocolate, vanilla, and sunflower oil are fairly aromatic, but not overly inviting.

In the mouth, the Chocolate Chip Gatorade Prime Fuel Bars are soft and sweet. The icing is somewhat generic in its sweetness, but the granola components taste like honey and the chocolate chips are appropriately chocolatey. The honey, sugar and granola synergize well with the chocolate chips, even if the chocolate chips seldom pop.

Unfortunately, Gatorade Prime's Chocolate Chip Energy Bar have a powerful, acidic aftertaste that is very unpleasant. Instead of being overly dry or enduringly sweet, these bars turn in the mouth to invoke a flavor and feeling of acid reflux. This is an unfortunate side effect of these bars and makes it very hard to recommend them for anyone who might want a reliable energy bar.


Gatorade Prime Fuel Bar Chocolate Chip Energy Bars are intended as a meal replacement bar, not simply a supplement. These 2.1 oz. bars represent a single serving and are a bit underwhelming on the nutrition front. Made primarily of whole grain rolled oats, sugar, and whole grain rolled wheat, the ingredient list is made up, almost entirely, of recognizable ingredients. Still, this is not an all-natural food product and these Energy Bars were produced on equipment that forces them to add a disclaimer about soy, milk, peanuts, tree nuts and wheat.

Gatorade Prime Fuel Bar Chocolate Chip Bars have 220 calories, only 30 of which are from fat. A bar represents 6% of one's RDA of saturated fat, though they are cholesterol free. As well, they are surprisingly low in sodium, having only 180 mg per serving. They also have five grams of protein and two of dietary fiber. Because of the milk in this, these are not Vegan compliant!


Gatorade Prime Fuel Bar Chocolate Chip Energy Bars do not vary in taste regardless of when they are eaten or how they are stored. Unopened, they have a decent shelf life around eight months. These hard bars generate quite a few crumbs, but those may easily be brushed off a messy consumer! Otherwise, cleanup is simply throwing the foil wrapper away when you are done with the Energy Bars.


Gatorade Prime Crunch Chocolate Chip Energy Bars are just a little too expensive and the aftertaste truly is bad enouch to leave them not recommended.

For other reviews of healthy foods, please check out:
Solid Gold Bars Ginger Cacao! bars
Full Circle Ranch Soy Crisps
Bolthouse Farms Green Goodness


For other food and drink reviews, please visit my Food And Drink Review Index Page for an organized listing!

© 2016 W.L. Swarts. May not be reprinted without permission.
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